Hooplanow.com Privacy Policy

Hooplanow.com is committed to protecting the privacy, accuracy and reliability of any personal information you choose to provide and to safeguarding such information from loss, misuse, unauthorized access, disclosure, alteration and destruction. This Privacy Policy applies to Hooplanow.com

Collection of Personal Information

You do not need to provide any information that identifies you ("personal information") to use Hooplanow.com or to obtain information from most of the features on Hooplanow.com. In general, you can visit our website without telling us who you are or revealing any personal information. However, if you want to use certain features or services, you may be asked to provide some personal information, such as your name, mailing address or e-mail address. We also may ask you to provide an email and password and provide that information when accessing certain online features. If you do not want to give us any personal information, you can always decide not to use the services where personal information is required. The choice is yours. We are only interested in offering you convenient online services that match your interests and needs. Some examples of when we may request personal information for use with Hooplanow.com may include the following:

Creating a User Account

A user account is a core component to Hooplanow.com. While users can browse and view events without an account, the user account allows you to save events, sign up for e-newsletters, and build a user profile complete with suggestions for you based on previous browsing activity. To obtain a user account we do require an email and password, while all other personal information is not required. The user information is important for letting us keep track of your event and deals that you have saved, as well as providing you with your own personalized suggestions.

Use and Disclosure of Personal Information

Hooplanow.com uses your personal information for three general purposes. First, we use the information to provide you with the services you request and to respond to billing and/or other questions related to such service offerings. Second, we use the information to understand your use of our websites and to notify you about updates to one of our sites or to send you marketing materials or promotional offers that may be of interest. Third, we may use this information in aggregate form to help us evaluate and modify existing services and to help us develop additional services that are likely to be of interest to our users. We may share your personal information with unaffiliated third parties in limited instances. For example, we may share your personal information with unaffiliated third parties as is necessary to process or collect payments, or service registered-user accounts. We also may hire third-party technology providers to host Hooplanow.com and to store your personal information. We may also share aggregate, non-personal information about website usage with unaffiliated third parties, including, but not limited to, government agencies, advertisers and the media (i.e., 50% of Hooplanow.com users are female, 50% of users have visited certain sections, etc.). This aggregate information does not contain any personal information about our users. We may use third-party advertising companies to serve ads when you visit Hooplanow.com. These companies may use information (not including your name, address, email address or telephone number) about your visit to Hooplanow.com in order to provide advertisements about goods and services that may be of interest to you. In the course of serving advertisements, our third-party advertisers may place or recognize a unique "cookie" on your browser. We allow third-party companies to serve ads and/or collect certain anonymous information when you visit our web site. These companies may use non-personally identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) during your visits to this and other web sites in order to provide advertisements about goods and services likely to be of interest to you. These companies typically use a cookie or third party web beacon to collect this information. To learn more about this behavioral advertising practice or to opt-out of this type of advertising for some companies, you can visit http://www.networkadvertising.org and http://www.networkadvertising.org/managing/opt_out.asp Finally, we may be required to disclose personal information by law or legal process, to protect and defend the rights or property of Hooplanow.com, or to protect the personal safety of users to one of our sites. We also reserve the right to contact appropriate authorities when activities that are illegal or violate our policies are taking place on Hooplanow.com. Except under the limited circumstances described above, we will not disclose any of your personal information to unaffiliated third parties.

How we Protect Personal Information

We take reasonable measures to protect the privacy, accuracy, and reliability of any information you choose to provide and to protect such information from loss, misuse, unauthorized access, disclosure, alteration and destruction. Only authorized employees and partners are permitted to access personal information, and they only may do so for permitted business functions. Any employee or partner who violates our privacy access policies will be subject to disciplinary action and/or termination.

Accessing or Deleting Personal Information

We will use reasonable efforts to supply you with this information and to correct any factual inaccuracies that you identify. Upon your request, we also will remove your personal information from our databases. However deleting your personal information may result in you losing the ability to interact with certain features on Hooplanow.com.

Collection, Use and Disclosure of Non-Personal Information

In some cases, Hooplanow.com may collect information about you that is not personally identifiable, as described below.

Internet Protocol Address

An Internet Protocol (IP) address is a number automatically assigned to your computer whenever you access the Internet. This number does not identify your name, e-mail address or other personal information. If you request pages from Hooplanow.com, the site's server will enter your IP address into a log. To maintain user anonymity, Hooplanow.com does not associate IP addresses with records containing personal information. We also do not permit IP addresses to be associated and viewed with any page on the site. We store IP addresses for a period of time to help us to identify anyone who refuses to comply with our in-house rules or terms of service, and to identify visitors who threaten our service, site, customers or others. We also will use this information to measure site traffic for purposes of system administration and for our sponsors. This aggregate data also helps us to understand how people are using the website and helps us improve your online experience.


Hooplanow.com also automatically gather certain non-personal information through the use of "cookies". "Cookies" are small text files that recognize repeat visitors, facilitate ongoing access to some sites, and allow sites to understand how and when pages are visited and by how many people. We use cookies primarily to make improvements and updates based on which areas are popular and which are not. We also use cookies to ensure the accuracy of our polling data. Our advertisers may occasionally place cookies on your computer, which is standard in the Internet industry. Please note that Hooplanow.com does not control these cookies. If you would like more information about this practice and to know your choices about not having this information used by advertising companies, please send an e-mail to Hoopla@Hooplanow.com.

Safeguarding Children’s Privacy

Hooplanow.com will not knowingly collect personal information or any other identifying data from children under 13 years of age without first obtaining verifiable consent from a parent or legal guardian. Requests for parental consent will explain how we collect, use, and disclose children's personal information, and will include an opportunity for parents to prevent use of their children's information, as well as to prevent their children from participating in features which involve the collection of personal information. Should a child whom we know to be under 13 send personal information to Hooplanow.com without first obtaining parental consent, the site will immediately delete that information from its database. We will not use, distribute or disclose any child's personal information to third parties without prior parental consent. If, at any time, a parent withdraws his or her consent to our use or maintenance of personal information collected from his or her child, we will promptly remove such information from our database. In addition, we will not require children under 13 years of age to disclose more personal information than is necessary in order to participate in any online feature or service.

External Links

Hooplanow.com may provide links to various websites. When you click on one of these links, you will be transferred from Hooplanow.com and connected to the website of the organization or company that you selected. Even if an affiliation exists between Hooplanow.com and a third-party website, Hooplanow.com exercises no control over linked sites. Each of these linked sites maintains its own independent privacy and data collection policies and procedures. If you visit a website that is linked to Hooplanow.com, you should consult that site's Privacy Policy before providing those sites with any of your personal information.

Terms, Changes and Questions

By using a Hooplanow.com, you signify your agreement to the terms of our Privacy Policy. If you do not agree with these terms, please do not use or disclose any personal information through one of our sites. If we decide to change this Privacy Policy, we will post those changes here so that you will always know what information we gather, how we might use that information, and whether we will disclose it to anyone.